Social media success comes from trial and error. When you first start marketing on social media, you may not know what platforms your customers are using or which channels work best for your business. So, you try it all. This can lead to a... (Read More)

Crafting together the perfect email to send to your large list of subscribers can be intimidating. Saying just the right thing, making it look perfect and everything in between takes a lot of work and it can be frustrating when your open rate is... (Read More)

You’ve got an event coming up, and you want to fill every seat. How do you throw a champagne event on a beer budget? With social media! Here’s how.  Have a unique, event-specific hashtag. The key here is to research it first. You... (Read More)

Want to increase traffic and maximize engagement with your audience? The secret to doing so is in writing the perfect blog post that will be infectious and shared all over social media. The best way to do this is by presenting the most captivating... (Read More)

If you’re a small business owner, social media is a must these days. It’s an ideal way to have meaningful conversations with customers that go beyond transactions into long-lasting relationships. But what if you’re an introvert and social... (Read More)

We're all going to make mistakes. They happen and you just have to pick yourself up, fix the problem and move on. Wouldn't it be nice if we didn’t though? It would save us the embarrassment, the time it takes to fix the problem and would even... (Read More)